Real talk on the inner game of scaling, founder stories worth paying attention to, and what is actually happening behind the scenes of building a business.
Fortnightly. No fluff. No spam. Just the real stuff.
One founder or company doing something worth paying attention to. What the move was and what the identity behind it looks like.
One inner game concept or reframe. The thing I am seeing in founders right now that nobody is saying out loud.
What is actually happening in my world. Building in public, the real version. No polish, no performance.
A real question from a founder, answered directly. If you have sent it to my DMs, it might end up here.
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